SMYK has been a cult brand offering products for children for over 40 years. The SMYK retail chain includes stationary stores in Poland, the smyk.com online store and own stores in Romania and Ukraine. In addition, Cool Club and Smiki private label products are available in online stores and stationary of our franchise and commercial partners in Europe and the Middle East.
SMYK stores offer a wide selection of clothing and footwear, toys, baby accessories and other products for children aged 0-14. SMYK sells products under its own brands – primarily “COOL CLUB” and “SMIKI”, which are available only in the SMYK network. COOL CLUB is a brand under which SMYK offers unique clothing, footwear and accessories for children created by its own team of designers. On the other hand, SMIKI’s own brand is dedicated to baby toys and accessories. The offer of SMYK stores also includes products of renowned, world-renowned brands and manufacturers of toys and accessories for children (including Lego, Mattel, Hasbro, etc.).
Private label products, as well as those of other manufacturers, are also sold in Poland via www.smyk.com and via the mobile application.