SMYK stores offer a wide selection of clothing and footwear, toys, baby accessories, and other products for children aged 0-14 years. SMYK sells products under its own brands—primarily “COOL CLUB” and “SMIKI,” which are available exclusively at SMYK stores. COOL CLUB is the brand under which SMYK offers unique clothing, footwear, and accessories for children, created by its in-house design team. Meanwhile, the SMIKI brand is dedicated to toys and baby accessories.
